4 Ways to Identify and Develop Your Unique Selling Proposition
Digital Marketing

4 Ways to Identify and Develop Your Unique Selling Proposition

If you want to distinguish yourself from the competition, it’s important to identify and develop your Unique Selling Proposition (USP). Put simply, your USP is a summary of what is unique about your business and how your business adds value to your current or potential customers. Your USP can also help you identify and narrow…

11 Ways to Use Text Messaging to Make More Sales
SMS Marketing | Digital Marketing

11 Ways to Use Text Messaging to Make More Sales

We’re living in a text message world, and this gives entrepreneurs a unique and added opportunity to reach people faster and more efficiently. Texts, in comparison to phone calls or emails, are more engaging, getting crazy high open rates and responses. Want to know how to incorporate text messaging into your marketing plan? Read on….