Instagram Creator Account vs. Business Account — What’s the Difference?
Digital Marketing | Social Media

Instagram Creator Account vs. Business Account — What’s the Difference?

It feels like every time we master an Instagram feature, they release a new one. Got the hang of stories? Well, now learn IGTV! Doing well with IGTV? Too bad, time to figure out Reels. The different types of accounts on Instagram — Personal, Business, and Creator — aren’t new. But as Instagram continues to…

5 Ways to Optimize Your Social Profiles to Generate More Leads
Social Media | Digital Marketing

5 Ways to Optimize Your Social Profiles to Generate More Leads

No doubt, your business has some sort of social media presence. And, hopefully, you’re using it to rake in leads like nobody’s business. But if you’re struggling in the lead department, or if you just want more paying customers (always a good goal), you can implement the following 5 ways to optimize your social profiles…

5 Simple Ways to Optimize Your Social Profiles to Generate More Leads & Customers
Social Media | Digital Marketing

5 Simple Ways to Optimize Your Social Profiles to Generate More Leads & Customers

A robust social media following is fantastic — if it’s driving results. But if you have 100,000 social followers who will never buy anything from you, then you’re wasting a lot of time and not making any money. That’s why you should always be thinking about what you can do to bring more leads into…

11 Ways to Use Text Messaging to Make More Sales
SMS Marketing | Digital Marketing

11 Ways to Use Text Messaging to Make More Sales

We’re living in a text message world, and this gives entrepreneurs a unique and added opportunity to reach people faster and more efficiently. Texts, in comparison to phone calls or emails, are more engaging, getting crazy high open rates and responses. Want to know how to incorporate text messaging into your marketing plan? Read on….