Just how robust is your online presence? Are there plenty of channels that lead possible customers right to your website? Or are you “making do” with a basic Facebook page and a website that looks like it hasn’t been updated since hit counters were all the rage? “Online presence” is a blanket term for both…
If there is one thing that the pandemic clearly proved, it’s that every business should have the ability to take online orders. Customers are shopping online more now than ever before, and there is no sign that the trend will slow down even as the pandemic does. Whether you are selling exclusively to local customers,…
After the year we’ve all had, seeing a much brighter economic forecast for the year ahead is music to our ears. Now is the time to make sure you’re ready to take advantage of it! Here are 8 things you can do today to make the most of your opportunities in the year ahead. Target…
The world has changed over the last several months, and businesses of all kinds are trying to figure out marketing strategies that will work going forward. It may be time to try something totally new and different from your normal routine to create some energy and get sales moving. Depending on your industry, there are…
Who would have thought that a global pandemic would rock 2020? Just four short months ago, life was plugging along as usual, and businesses were implementing their 2020 marketing strategy to reach their yearly goals. But then, all of a sudden, COVID-19 had us hunkered down in our homes, just trying to figure out how…
At first, we hoped the impact of the coronavirus would be a few weeks of lockdown followed by a joyous reopening. Then as the weeks dragged on, we hoped that it would just be a few short months. Now, we’re all realizing that life is going to look different for longer than any of us…
