Personalized Automation System
Integrating personalization in your marketing combines behavioral and real-time data extracted from multiple channels and touchpoints, for brands to create an extremely customized marketing strategy. This allows them to tailor products, services, and advertising content to each consumer for maximum relevance and conversion potential.
Personalization Motivates Buying
When a marketing message is addressing the potential customer by name and personalizing the messaging to them, they respond better than marketing messaging that don’t.
Here are some stats…
- Companies that utilize personalized marketing are 5X more likely to see an increase in consumer spending (Source)
- 60% of consumers prefer to do business with brands that provide personalized real-time promotions and offers (Source)
- 94% of B2B buyers claim to have chosen a vendor because they demonstrate a stronger understanding of their needs (Source)
- 77% of marketers say dynamic, personalized content across channels is very important (Source)
- 78% of consumers will take advantage of an offer only if it has been personalized to reflect previous engagement with the brand (Source)
- Personalization can reduce acquisition costs by as much as 50% and increase marketing spend efficiency 10 to 30% (Source)
- 57% of consumers are now willing to provide personalized information if it’s used for their benefit responsibly (Source)
We integrate personalized marketing in email campaigns, chatbots and paid ad retargeting campaigns to help bring more customers to your door.